D5 Marketing

During their studies in the specialty 075 "Marketing," students learn the fundamentals of marketing, methods of forecasting and market research, technologies for developing marketing plans, digital marketing tools, the basics of economic-mathematical modeling of marketing processes, logistics, methods of implementing product policy, promotion policy, advertising campaigns, and more.

Graduates of the specialty 075 "Marketing" acquire the skills to solve tasks related to diagnostic-analytical, planning-forecasting activities, and marketing management in enterprises, institutions, and organizations. They can work in institutions and organizations of all forms of ownership and types of economic activity in positions such as heads of marketing departments, advertising and public relations departments, research and development units, and units for scientific and technical production preparation; as managers in commercial activities and management, analysis, and advertising; and as specialists in the fields of marketing, production rationalization, intellectual property, and innovation. Student-centered, subject-oriented learning is used to form a new generation of marketing specialists who choose work based on their own preferences, ensuring maximum adaptation of graduates to their future professional work.

During studies in the specialty 075 «Marketing», students study the basics of marketing, methods of forecasting and market research, technologies for developing marketing plans, tools of digital marketing, basics of economico-mathematical modeling of marketing processes, logistics, methods of implementing product policy, promotion policy, advertising campaigns, etc.

Graduates of the specialty 075 «Marketing» acquire the skills to solve tasks related to diagnostic-analytical, planning-forecasting activities and management of marketing at enterprises, institutions and organizations. They can work in institutions and organizations of all forms of ownership and types of economic activity in positions of heads of marketing departments, departments of advertising and public relations, research subdivisions and subdivisions for scientific and technical production preparation, managers responsible for commercial activity and management, analysis and advertising, specialists in the field of marketing, production rationalization, intellectual property and innovative activity. Student-centered, subject-oriented training to form a new generation of marketing specialists who choose work depending on their own preferences, maximum adaptation of graduates to future work in the field.